Banner · Guldägget
Lågt på Slussen – Guldägget 2006
The banner over the barrier at Slussen for Glocalnet and Garbergs won Guldägget 2006 in the Alternative Media category.
The campaign
When traffic at Slussen was closed off, we hung a banner over the barrier for Glocalnet, together with the agency Garbergs. The message was that things were low there – but still not as low as Glocalnet.
Result
The banner won Guldägget 2006 in the Alternative Media category. The campaign shows how a simple message in exactly the right place can become part of the city.
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