Guerrilla · Tour
Lie low this summer – Sweden tour
A Sweden tour for Glocalnet and Garbergs: we hung hammocks and laid out beach towels at Swedish holiday resorts. People queued to lie low.
The campaign
On behalf of Garbergs for Glocalnet we toured Sweden during the summer. We hung orange hammocks and laid out beach towels with the message “Ligg lågt i sommar” (Lie low this summer) at holiday resorts around Sweden.
Result
It was a hit – people queued to try lying low.



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