Guerrilla
IKEA – Love the curve!
Ahead of the reopening of IKEA at Kungens kurva we placed IKEA furniture at strategic spots for MEC Global – guerrilla marketing visible from the road.
The campaign
Ahead of the reopening of IKEA at Kungens kurva we placed IKEA furniture at strategic spots for the media agency MEC Global. Poäng armchairs stood in the grass along the road together with the sign “Älska kurvan!” (Love the curve!).
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+46 704 98 22 62 info@streetpromotion.seKlippgatan 11, 116 35 Stockholm, Sweden